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Event Registration - The ABC’s of LinkedIn - Leveraging Your Presence To Build Personal Brand Awareness

Tuesday, October 11, 2022
12:00 PM - 1:00 PM Eastern Daylight Time
The ABC’s of LinkedIn - Leveraging Your Presence To Build Personal Brand Awareness

LinkedIn is the social media platform of choice for financial professionals.  Advisors use it for business development and career growth--enhancing current client relationships, cultivating new ones, and connecting with other financial professionals.

But do you understand the difference between “likes” and “posts”? How can you really maximize your presence on it?

Join Angela Pitter on October 11th and learn how to use the world's largest professional networking site to discover your next client or career opportunity. 

During this webinar, we'll review how to optimize your profile to expand brand awareness to appear in searches and stay top of mind. Next, learn how to build a quality network on LinkedIn, even with people you don't know! And finally, how to easily track industry news and extract customer insights for sharing value-added content with your audience.

By the end of this seminar, you'll leave with an understanding of how to leverage the ABCs of LinkedIn to create personal brand-building thought leadership:

  • Attract Followers – Learn the five key components of an award-winning profile
  • Build Your Audience – Effortlessly expand and build a quality network 
  • Collaborate – Create engaging content and stay top of mind by sharing content that adds value to your audience

This will be a highly interactive session demonstrating essential tips and tricks on LinkedIn.

Speaker Bio
Angela Pitter is Founder and CEO at LiveWire Collaborative, a digital marketing consultancy. LiveWire Collaborative helps business owners and executives to tap into digital marketing solutions to use social media to connect, collaborate, and convert their target communities. Services include online strategy development/implementation for mid-size businesses, social media Analysis, Facebook Ad & email marketing, and social media training for corporations and organizations.

Angela is a highly sought-after speaker who was previously featured on the WCVB’s TV series, Chronicle, and has personally trained thousands of CEOs, business owners, and consultants worldwide on their signature LinkedIn Influencer framework. She was recently recognized by the Newton-Needham Regional Chamber of Commerce and GetKonnected as one of the Top 50 Most Influential Business People of Color.

She is a certified Project Management Professional (PMP) and holds an M.S. in Administration and B.S. in Computer Engineering from Boston University. Angela currently serves on the Board of Directors for the Charles River Regional Chamber of Commerce.

Members | Complimentary
Non Members | $20.00

Passport Program 
Members of any CFA society may attend at the CFA Society Boston member rate. Please Use code PPW2022 for webinars for member pricing. If you are only a member of CFA Institute, you do not qualify for the Society member rate.

Professional Learning Credits
CFA Boston has determined that this event qualifies for 1 PL credit hour under the guidelines of CFA Institute's Professional Learning Program.  If you are a CFA Institute member and a CFA Society Boston member, PL credit for your participation in this event will be automatically recorded in your PL tracking tool. Otherwise, you may upload 1 PL credit to your CFA Institute account in the PL tracking tool. 

Members can register by logging into their Boston specific account. Non-members and CFA Society Global members must create an account, or log into their Boston specific account, to register for this program. Confirmation details will be sent following registration. If you do not receive a confirmation email, please ensure you have completed the entire checkout process. 

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